Why You Need to Speed Up Your Website

Your visitors are impatient and don't like waiting.

2 seconds is the longest the average internet user will wait for a page to load

Multiple performance metrics around speed: https://blog.hubspot.com/marketing/page-load-time-conversion-rates


1. Slow Pageloads Drop Your Bounce Rate


2. A Slow Website Decreases Conversions

https://www.portent.com/blog/analytics/research-site-speed-hurting-everyones-revenue.htm


3. Google Penalizes Slow Websites in Search Results

Google aims for under half a second

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